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DoLocal
FRANCINI CAFÉ
ORIGEN DE COLOMBIA

MONTHLY PERFORMANCE REPORT

October 2026  |  Colombian Coffee Shops

October produced a strong uplift in organic search and social visibility, while Francini continued to maintain substantial local discovery through Google Business Profile and expanded its citation footprint across Worcester and Formby.

344 +64.6% MoM
Organic clicks
Google Search Console
6,557 +39.8% MoM
Search impressions
Search visibility
4,210 GA4 Live
Website Sessions
Google Analytics 4
12,924 Combined
GBP profile views
Google Business Profiles
133 +21 New
Citation footprint
Active directories
Top 3 7 Keywords
SERP Target Rankings
Google UK Search

Executive Summary

DoLocal Intelligence

Organic search strengthened materially in October. Search Console recorded 344 clicks from 6,557 impressions, with click-through rate improving to 5.25%. AI-feature visibility also contributed 1,126 impressions, led by product and location pages.

Local visibility remained substantial, with 8,946 Google Business Profile views in Worcester and 3,978 in Formby. Citation coverage expanded to 133 combined listings. High-intent local engagement drove dozens of direct phone calls and driving direction requests.

1. Organic Search Performance (GSC & GA4)

Google APIs

Google Search Console shows clear month-on-month growth in October, with both search visibility and traffic increasing strongly compared with September.

Metric September October Change
Organic Clicks 209 344 +64.6%
Impressions 4,689 6,557 +39.8%
CTR 4.46% 5.25% +0.79 pp
GA4 Total Sessions 3,890 4,210 +8.2%

2. Google Business Profile Performance

Local Map Discovery
Location / Listing Maps Mobile Search Mobile Desktop Views Direct Calls Directions Site Clicks
Worcester Listing 5,508 (62%) 2,716 (30%) 722 14 128 210
Formby Listing 1,573 (40%) 2,097 (53%) 308 9 64 105

3. Local Citation Growth & Footprint

133 Active Listings
No. Directory / Domain Verified Citation Link Status
01 acompio.co.uk https://www.acompio.co.uk/The-Dog-House-47874296.html Live
02 flakeads.co.uk https://flakeads.co.uk/advert/the-dog-house Live

4. Target Keyword Rankings (Google UK Search)

Live position checks via SERP API across desktop & mobile results
Top Monitored Terms
Keyword / Target Search Query Google UK Rank Trend Ranking Landing Page SERP Features

Strategic Momentum & Next Steps

Strong search visibility and growing citation footprint position the brand well for upcoming months. Recommendations include continuing directory authority velocity, maintaining weekly Google Business Profile posts, and expanding organic landing page content for emerging search phrases.